driving solutions
2020 ANNUAL REVIEW
together
In challenging times our industry is always here to lead, working together to support families in neighborhoods, towns and cities from coast to coast.
We focus on what matters most—taking urgent actions to serve communities, promoting sustainable solutions, supporting balanced lifestyles and protecting consumer choice.
The year 2020 required our industry, our nation and the entire world to adapt and evolve in new ways. COVID-19 has changed our lives, our work and the ways we interact with each other. But what hasn’t changed is how the true strength of our country resides in its communities, in resilient Americans. The beverage industry, too, is resilient. We are playing a major role in the critical infrastructure of our nation, reinforcing our industry’s deep and sustained roots in the American economy and way of life.
Our workforce—real people who are making sacrifices to bring beverages to market—is doing a tremendous job of producing, distributing and stocking store shelves with essential goods. These employees and our companies have stepped up, while also supporting their communities and frontline workers with medical supplies, financial donations, encouragement and more. Their stories are being told through our #HereForYou campaign, launched in April to recognize these selfless acts and remind our customers, consumers and communities that the beverage industry is “here” at work for “you.”
Driving Solutions…
Our industry has a long-standing legacy of stepping up in times of crisis, and the COVID-19 pandemic elevated this commitment to a new level.
Our groundbreaking Every Bottle Back initiative had an incredible inaugural year, with the industry committed to reducing its use of new plastic.
America’s leading beverage companies are continuing to innovate and launch more beverage options with less sugar or no sugar at all, plus a greater variety of portion sizes.
In such a fluctuating situation, we are continuing to find new and meaningful ways to protect our nation’s workforce, consumers and economy.
The American Beverage Foundation for a Healthy America (ABFHA) continues to support America’s hometowns by providing grants to community organizations...
ABA Team
We’re starting off the next 100 years with a new look for a new era to represent not only who we are today, but who we will be into the future.
At the American Beverage Association, we’re driving solutions together.
2020 ANNUAL REVIEW
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Driving Solutions…
Our industry has a long-standing legacy of stepping up in times of crisis, and the COVID-19 pandemic elevated this commitment to a new level.
Our groundbreaking Every Bottle Back initiative had an incredible inaugural year, with the industry committed to reducing its use of new plastic.
America’s leading beverage companies are continuing to innovate and launch more beverage options with less sugar or no sugar at all, plus a greater variety of portion sizes.
In such a fluctuating situation, we are continuing to find new and meaningful ways to protect our nation’s workforce, consumers and economy.
The American Beverage Foundation for a Healthy America (ABFHA) continues to support America’s hometowns by providing grants to community organizations...